“New Norms Culture Campaign” launched to help prevent COVID-19 from spreading

sabri covid 19

KUALA LUMPUR AUG.8: The transmission and the spreading of the new wave of COVID-19 had risen recently due to many careless Malaysians who do not know the importance of social distancing, wearing face masks, and using sanitizer in crowded public places.

The effect from the situation was the number of new COVID-19 cases that had been low for some time had increased to double digit alongside with new clusters being formed.

Many people were found not adhering to the standard operation procedure (SOP) set by the government to stop the transmission of COVID-19 even though the government had enforced the Movement Control Order (MCO) for 144 days since March 18, 2020 while the Recovery MCO for the 60th day since June 10.

Security and Senior Minister, Datuk Seri Ismail Sabri Yaakob said, considering the current situation, the government had decided to implement the “New Norms Culture Campaign” (NNCC) to create awareness and empower the people to protect themselves, families and communities in the efforts to help thefront liners to fight COVID-19.

Ismail said, the programmes under the NNCC will not only be implemented in all the ministries at the Federal level but the states will also be involved.

“The campaign will involve all levels of leaderships including the village head, chief, “kapitan”, “temenggong” imam and committee members of the mosques, “pemancha”, head of aborigines and religious leaders.

“The campaign will be targeting the dissemination of information from the Ministry of Information to all levels of the society using multiple platforms such as the mass media, social media, advertising boards, religious programmes, printing of posters and banners.

“This campaign will last until December 31, 2020,” said Ismail who is also the Chairman of the NNCC in his speech in conjunction with the launching of the NNCC at the Pagoh Sports Complex, Johor today (Saturday).

Ismail also recorded his appreciation and thanked the Prime Minister, Tan Sri Muhyiddin Yassin who had been leading Malaysia since March 1 with heavy responsibilities when the country had to encounter health crisis as a result of theCOVID-19 pandemic as well as the economic downturn. –Malaysia World News.

Graduate with a Master of Mass Communication. 10 years working experience in the media and broadcasting.

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