KUALA LUMPUR– Couture Fashion Week Malaysia (CFWM) has officially launched its highly anticipated 4th Edition of Couture Fashion Week Malaysia & International Gala during a prestigious press conference held on 10 July 2026 at InterContinental Kuala Lumpur Hotel.
Under the patronage of Y.A.M. Prince Sulaiman Shah Alhaj ibni Al-Marhum Sultan Salahuddin Abdul Aziz Shah Al-Haj, Y.A.M. Tengku Laksamana of the State of Selangor, Malaysia will host the CFWM2026 on 29TH August at the luxury Four Seasons Hotel Kuala Lumpur, underscoring the significance of the occasion in promoting Malaysia as an international destination for couture fashion, luxury lifestyle, and wellness tourism.
The press conference on 10th July 2026 has also marked the official launch of the Luxury Wellness Tourism Initiative, a strategic programme designed to strengthen Malaysia’s position as a regional hub for luxury wellness experiences while creating greater opportunities for collaboration between the fashion, tourism, hospitality, healthcare, and wellness industries.
Another key highlight of the event was the signing of strategic partnership agreements between Couture Fashion Week Malaysia and its partners, mainly Bina Puri, European Wellness, Jade Heritage Spa, and Intercontinental Kuala Lumpur Hotel. The signing reflects a shared commitment to advancing innovation, creativity, and international cooperation within the fashion and luxury sectors.
According to the organizer, CFWM 2026 main objective is to bring together international and local designers, models, distinguished guests, industry leaders, business executives, tourism stakeholders, sponsors, strategic partners, members of the diplomatic community, and representatives from local and international media.
This year CFWM is expecting over 500 exclusive guests including VVIPs, dignitaries, Ministry of Tourism representatives, business leaders, Ambassadors diplomats , celebrities, public figures, supermodels, and high fashion lovers.
VIPs attended the press conference were: Tan Sri Syed Mohd Yusof bin Tun Syed Nasir (Tan Sri Jojo) – prominent Malaysian corporate tycoon, Chan Hon MUN – Senior Deputy Director Corporate Communication Division, representative of the Ministry of Tourism Malaysia, Megan Tan – CEO/Founder of Sompoton Spa Group. Mr. Ooi Tat Lean – Executive Director of Bina Puri Builders Sdn Bhd, Prof Dato Sri Dr Mike Chan – Chairman od European Welness, Datin Norazizah Borhan – President International Women Entrepreneurs Malaysia , representing the Royal Prince Tengku Sulaiman, Matthew Everson – General Manager of Intercontinental KL, Prof Adiunct Datuk Seri Garry K.S. Chua Seri Mahkota Wilayah – Federal (S.M.W Executive Chairman), Puan Seri Nisa Bakri – Celebrity Chef and Founder of Nisa Bakri Gourmet & Tepuk Tepung Patisserie, Mr Fio Fahmy- Chief Executive Officer, Spora Global Sdn. Bhd, and Mr Mathews A. Murray – Malaysian Investment & Partnership Investor.
Among the participating countries this year are Australia, Russia, France, Malaysia, Morocco, Philippines, Netherlands, Zimbabwe, Indonesia, Japan, and India.
The event, organized by Media Path Productions in collaboration with Paris/Milan Fashion Week and Tokyo Fashion Week, is supported by the Ministry of Tourism, Arts and Culture Malaysia, Prince Sulaiman Shah Alhaj ibni Al-Marhum Sultan Salahuddin Abdul Aziz Shah Al-Haj, and many NGOs and industry Leaders including International Women Entrepreneurs Malaysia, Sarawak Ethnic Arts Association, European Wellness, Bina Puri, Jade Heritage Spa, Augment (Makeup and Hair style management), and many others.
